The Essential Persona Lifecycle: Your Guide to Building and Using Personas Contributor(s): Adlin, Tamara (Author), Pruitt, John (Author) |
|
ISBN: 0123814189 ISBN-13: 9780123814180 Publisher: Morgan Kaufmann Publishers OUR PRICE: $32.25 Product Type: Paperback - Other Formats Published: May 2010 |
Additional Information |
BISAC Categories: - Computers | User Interfaces - Computers | Human-computer Interaction (hci) - Computers | Social Aspects |
Dewey: 658.503 |
Physical Information: 0.5" H x 8.44" W x 11.02" (1.58 lbs) 240 pages |
Descriptions, Reviews, Etc. |
Publisher Description: The Essential Persona Lifecycle: Your Guide to Building and Using Personas offers a practical guide to the creation and use of personas, which can help product designers, their team, and their organization become more user focused. This book is for people who just need to know what to do and what order to do it in. It is completely focused on practical tools and methods, without much explanation on why the particular tool or method is the right one. The book discusses the five phases of persona lifecycle:
|