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Consuming Traditions: Modernity, Modernism, and the Commodified Authentic
Contributor(s): Outka, Elizabeth (Author)
ISBN: 0195372697     ISBN-13: 9780195372694
Publisher: Oxford University Press, USA
OUR PRICE:   $83.60  
Product Type: Hardcover - Other Formats
Published: December 2008
Qty:
Additional Information
BISAC Categories:
- Literary Criticism | English, Irish, Scottish, Welsh
- History | Europe - Great Britain - General
- History | Social History
Dewey: 820.911
LCCN: 2008011262
Series: Modernist Literature & Culture
Physical Information: 0.7" H x 6.3" W x 9.4" (0.95 lbs) 232 pages
Themes:
- Cultural Region - British Isles
- Chronological Period - 1851-1899
- Chronological Period - 1900-1949
 
Descriptions, Reviews, Etc.
Publisher Description:
In an unprecedented phenomenon that swept across Britain at the turn of the nineteenth century, writers, advertisers, and architects began to create and sell images of an authentic cultural realm paradoxically considered outside the marketplace. Such images were located in nostalgic pictures
of an idyllic, pre-industrial past, in supposedly original objects not derived from previous traditions, and in the ideal of a purified aesthetic that might be separated from the mass market. Presenting a lively, unique study of what she terms the commodified authentic, Elizabeth Outka explores
this crucial but overlooked development in the history of modernity with a piercing look at consumer culture and the marketing of authenticity in late nineteenth- and early twentieth-century Britain.
The book brings together a wide range of cultural sources, from the model towns of Bournville, Port Sunlight, and Letchworth; to the architecture of Edwin Lutyens and Selfridges department store; to work by authors such as Bernard Shaw, E. M. Forster, Henry James, D. H. Lawrence, James Joyce, and
Virginia Woolf.