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Document Mechanics: Basic Tools & Techniques for Variable Content Publishing
Contributor(s): Barzelay, Nicholas (Author)
ISBN: 0615482813     ISBN-13: 9780615482811
Publisher: Nick Barzelay
OUR PRICE:   $62.35  
Product Type: Paperback
Published: May 2011
Qty:
Additional Information
BISAC Categories:
- Computers
Physical Information: 0.55" H x 8.5" W x 11" (1.51 lbs) 210 pages
 
Descriptions, Reviews, Etc.
Publisher Description:
Creating variable documents entails integrating graphic design, digital asset management, and applied information technology - each a study by itself. Managing work flows and automating processes adds intricacy. It just gets more and more convoluted It's possible to produce a variety of sophisticated results and resolve many communication needs with some fundamental techniques and a few basic tools. That's what this book is all about - giving the reader a starting point, a small collection of essential details, and some examples to build upon. This book is aimed at a diverse audience. The approach throughout is "show and tell". Early chapters deal with mechanics to lay the foundation for later chapters centered on process walkthroughs and document assessments. The intent is to provide a basic introduction to the technical interplay of digital assets, information management, and variable print,