| Spooked: Espionage in Corporate America Contributor(s): Penenberg, Adam (Author), Barry, Marc (Author) |
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ISBN: 0738205931 ISBN-13: 9780738205939 Publisher: Westview Publishing OUR PRICE: $19.79 Product Type: Paperback - Other Formats Published: January 2002 Annotation: Imagine your main business competitor building a satellite-equipped "war room" to secretly monitor your new ventures. Imagine your classified product prototype mysteriously landing on the market under the brand name belonging to your archrival. Impossible? This isn't a story line from the latest spy thriller, it's modern-day corporate America. Spooked thrusts readers into a clandestine world -- where business means war and information is worth stealing. Through narrative accounts of corporate spies within companies such as IBM, Microsoft, and Motorola, Spooked dramatically brings to life one of America's fastest-growing industries: Corporate Intelligence. In this page-burning expose, Adam Penenberg and Marc Barry uncover and describe in thrilling detail the alarming regularity of espionage in industry. They offer an unsettling portrait of America's publicly traded companies, and unravel the truth and hypocrisy behind the multi-billion dollar corporate intelligence industry. |
| Additional Information |
| BISAC Categories: - Business & Economics | Leadership - Business & Economics | Corporate & Business History - General |
| Dewey: 658.47 |
| LCCN: 2001099889 |
| Lexile Measure: 1300 |
| Physical Information: 0.51" H x 5.96" W x 9.16" (0.71 lbs) 208 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: Imagine your main business competitor building a world-class, satellite-equipped war room to secretly scope out and monitor your progress developing international ventures. Incredible? Imagine your classified product prototype mysteriously landing on the market under a brand name belonging to your archrival. Astounding? This isn't the story line from the latest John le Carre novel; this is modern-day corporate America -- and it's full of secret agents and operatives, stealing and selling your intellectual property for profit. Peopled by riveting characters displaced from now defunct post-Cold War agencies, Spooked exposes a fascinating tapestry of real-life corporate spying occurring within publicly traded companies such as Dow Chemical, Avery Dennison, 3M, Sony, Motorola, and dozens of others. Adam Penenberg, top investigative journalist for Forbes, and Marc Barry, founder of a Manhattan-based corporate-intelligence agency, uncover and describe in thrilling detail some of the greatest corporate-espionage capers of all time. A brilliant expose, Spooked unravels the truth and hypocrisy behind the multi-billion-dollar corporate-intelligence industry. |