| Shop 'Til You Drop: Consumer Behavior and American Culture Contributor(s): Berger, Arthur Asa (Author) |
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ISBN: 0742536904 ISBN-13: 9780742536906 Publisher: Rowman & Littlefield Publishers OUR PRICE: $115.90 Product Type: Hardcover - Other Formats Published: December 2004 Annotation: Are Americans obsessed with shopping? Shop 'til You Drop is a lively look at our consumer culture and its role in our everyday lives and society. Arthur Asa Berger considers the sacred roots of consumer culture, the demographics of consumption, theories about competing cultures, and the semiotics of shopping. Accessibly written and entertaining, this book is ideal for courses in cultural studies, advertising, and American studies, as well as for anyone curious about our nation's drive to consume. |
| Additional Information |
| BISAC Categories: - Business & Economics | Marketing - Research - Business & Economics | Consumer Behavior - General |
| Dewey: 658.834 |
| LCCN: 2004011765 |
| Physical Information: 0.56" H x 6.14" W x 9.36" (0.78 lbs) 152 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: Are Americans obsessed with shopping? Shop 'til You Drop is a lively look at our consumer culture and its role in our everyday lives and society. Is the United States different from other first-world nations in the amount of time we spend shopping or in our attitudes toward consumption? Are we one unified consumer culture or are several cultures operating and battling against one another? Arthur Asa Berger uncovers the answers to these and other questions, considering the sacred roots of consumer culture, the demographics of consumption, theories about competing cultures, and the semiotics of shopping. Accessibly written and entertaining, Shop 'til You Drop is ideal for courses in cultural studies, advertising, and American studies, as well as for anyone curious about our nation's drive to consume. |
Contributor Bio(s): Berger, Arthur Asa: - Arthur Asa Berger is Professor Emeritus at San Francisco State University, where he taught for 38 years. He is the author of numerous books and articles on tourism, media, popular culture and everyday life. Among his books on tourism are Vietnam Tourism, Thailand Tourism, The Golden Triangle, Deconstructing Travel and Bali Tourism. He has lectured in more than a dozen countries and his books have been translated into nine languages. |