Google Analytics Integrations Contributor(s): Waisberg, Daniel (Author) |
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ISBN: 1119053064 ISBN-13: 9781119053064 Publisher: Sybex OUR PRICE: $27.00 Product Type: Paperback - Other Formats Published: May 2015 * Not available - Not in print at this time * |
Additional Information |
BISAC Categories: - Computers | Internet - General - Computers | Electronic Commerce (see Also Headings Under Business & Economics - E-comme - Business & Economics | E-commerce - Internet Marketing |
Dewey: 006.3 |
Physical Information: 0.5" H x 7.4" W x 9.25" (0.60 lbs) 216 pages |
Descriptions, Reviews, Etc. |
Publisher Description: Get a complete view of your customers and make your marketing analysis more meaningful How well do you really know your customers? Find out with the help of expert author Daniel Waisberg and Google Analytics Integrations. This unique guide takes you well beyond the basics of using Google Analytics to track metrics, showing you how to transform this simple data collection tool into a powerful, central marketing analysis platform for your organization. You'll learn how Google AdWords, AdSense, CRMs, and other data sources can be used together to deliver actionable insights about your customers and their behavior.
Google Analytics Integration is your in-depth guide to improving your data integration, behavioral analysis, and ultimately, your bottom line. |