McLuhan: A Guide for the Perplexed Contributor(s): Gordon, W. Terrence (Author) |
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ISBN: 1441143807 ISBN-13: 9781441143808 Publisher: Continuum OUR PRICE: $32.62 Product Type: Paperback - Other Formats Published: March 2010 Annotation: McLuhan: A Guide for the Perplexed is a close reading of all of his work with a focus on tracing the systematic development of his thought. |
Additional Information |
BISAC Categories: - Social Science | Media Studies |
Dewey: 302.230 |
LCCN: 2009022342 |
Series: Guides for the Perplexed |
Physical Information: 0.7" H x 5.4" W x 8.4" (0.60 lbs) 216 pages |
Descriptions, Reviews, Etc. |
Publisher Description: Marshall McLuhan was dubbed a media guru when he came to prominence in the 1960s. The Woodstock generation found him cool; their parents found him perplexing. By 1963, McLuhan was Director of the Centre for Culture and Technology at the University of Toronto and would be a public intellectual on the international stage for more than a decade, then linked forever to his two best known coinages: the global village and the medium is the message. |