| Managing Intellectual Assets in the Digital Age Contributor(s): Matsuura, Jeffrey H. (Author) |
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ISBN: 1580533590 ISBN-13: 9781580533591 Publisher: Artech House Publishers OUR PRICE: $94.05 Product Type: Hardcover Published: April 2003 Annotation: Written for technology professionals and business managers/owners alike, this new, easy-to-understand book provides you with a comprehensive overview of the key legal and economic issues that affect rights of access and use for intellectual property and knowledge assets, with special emphasis on computer software, Internet content, and digital media. It is the first book to address management of both traditional intellectual property and the broader set of knowledge assets in a single resource. |
| Additional Information |
| BISAC Categories: - Law | Business & Financial - Law | Intellectual Property - Patent |
| Dewey: 346.048 |
| LCCN: 2003041495 |
| Physical Information: 0.8" H x 6.38" W x 9.1" (1.17 lbs) 233 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: Written for technology professionals and business managers/owners alike, this is a comprehensive overview of the key legal and economic issues that affect rights of access and use for intellectual property and knowledge assets, with special emphasis on computer software, Internet content, and digital media. It addresses the management of both traditional intellectual property and the broader set of knowledge assets in a single resource. The author seeks to present these subjects in a style designed for a wide range of practitioners who are not intellectual property or knowledge management specialists, and he approaches the challenge of managing these assets from a multidisciplinary perspective. |