| Humanistic Communication in Science Contributor(s): Perez, Daniel (Author) |
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ISBN: 3843393591 ISBN-13: 9783843393591 Publisher: LAP Lambert Academic Publishing OUR PRICE: $50.27 Product Type: Paperback Published: February 2011 |
| Additional Information |
| BISAC Categories: - Language Arts & Disciplines | Communication Studies |
| Physical Information: 0.23" H x 6" W x 9" (0.33 lbs) 96 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: The purpose of this thesis is to investigate the challenges of neuromarketing application in Humanistic Communication and healthcare campaign research. This is based on a personal interest in the development of healthcare campaigns and the adaption of theories. Gadamer's notion on interdisciplinary linking, builds a(interdisciplinary) bridge between my fascination with technological and theatrical development, and the philosophy of communication research. |