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American Palate: How Howard Johnson Created An Orange-Roofed Empire Of Ice Cream Stands: Howard Johnson History
Contributor(s): Hanahan, Allen (Author)
ISBN:     ISBN-13: 9798505168509
Publisher: Independently Published
OUR PRICE:   $8.99  
Product Type: Paperback
Published: May 2021
* Not available - Not in print at this time *
Additional Information
BISAC Categories:
- Business & Economics | Industries - Hospitality, Travel & Tourism
Physical Information: 0.43" H x 6" W x 9" (0.62 lbs) 186 pages
 
Descriptions, Reviews, Etc.
Publisher Description:

Howard Johnson's, or Howard Johnson by Wyndham, is an American chain of hotels and motels located primarily throughout the United States. It was also a chain of restaurants for over 90 years and widely known for that alone. Founded by Howard Deering Johnson, it was the largest restaurant chain in the U.S. throughout the 1960s and 1970s, with more than 1,000 combined company-owned and franchised outlets.

Popularly known as the "Father of the Franchise Industry," Howard Johnson delivered good food and fair prices-a winning combination that brought appreciative customers back for more. The attractive white Colonial Revival restaurants, with eye-catching porcelain tile roofs, illuminated cupolas, and sea blue shutters, were described in Reader's Digest in 1949 as the epitome of "eating places that look like New England town meeting houses dressed up for Sunday." Learn how Johnson created an orange-roofed empire of ice cream stands and restaurants that stretched from Maine to Florida . . . then across the country.