Strategic Marketing Problems: Cases and Comments Value Package (Includes Marketing Planpro Premier) Contributor(s): Kerin, Roger (Author), Peterson, Robert (Author) |
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ISBN: 0132361892 ISBN-13: 9780132361897 Publisher: Prentice Hall OUR PRICE: $193.80 Product Type: Hardcover Published: June 2007 |
Additional Information |
BISAC Categories: - Business & Economics | Marketing - General |