| Business Communication: Polishing Your Professional Presence Contributor(s): Shwom, Barbara (Author), Snyder, Lisa (Author) |
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ISBN: 013474022X ISBN-13: 9780134740225 Publisher: Pearson OUR PRICE: $208.99 Product Type: Paperback - Other Formats Published: January 2018 |
| Additional Information |
| BISAC Categories: - Business & Economics | Business Communication - General |
| Dewey: 651.7 |
| LCCN: 2017049600 |
| Series: What's New in Business Communication |
| Physical Information: 0.9" H x 8.5" W x 10.8" (2.60 lbs) 640 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: Effective communication in business practices Business Communication: Polishing Your Professional Presence helps students achieve the highest level of professionalism when conducting business. With a clear communication model that helps students professionally analyze and react to any sort of business situation, this text stresses the importance of etiquette in successful entrepreneurial practices. The 4th Edition relates business communication to modern technologies and social media outlets, bringing the text into the context of our digital world. With a focus on learning and exercising skills in writing, speaking, critical thinking, and collaborating with peers, the text prepares students for the social and communicative challenges they will face as successful business people. |