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When Firms Change Direction
Contributor(s): Huff, Anne Sigismund (Author), Huff, James Oran (Author), Barr, Pamela (Author)
ISBN: 0195136438     ISBN-13: 9780195136432
Publisher: Oxford University Press, USA
OUR PRICE:   $118.80  
Product Type: Hardcover - Other Formats
Published: January 2001
Qty:
Annotation: Firms within the same competitive environment (industry) respond in different ways to changing environmental (competitive) conditions. The authors of this book argue that the strategy field has not found answers to the questions that flow from this observation. They answer these questions by
using what they call a "cognitively anchored theory of strategic change."
Additional Information
BISAC Categories:
- Business & Economics | Economics - Theory
- Business & Economics | Structural Adjustment
- Business & Economics | Organizational Behavior
Dewey: 302.35
LCCN: 00044582
Lexile Measure: 1480
Physical Information: 0.75" H x 6" W x 9" (1.29 lbs) 288 pages
 
Descriptions, Reviews, Etc.
Publisher Description:
Firms within the same competitive environment (industry) respond in different ways to changing environmental (competitive) conditions. The authors of this book argue that the strategy field has not found answers to the questions that flow from this observation. They answer these questions by
using what they call a cognitively anchored theory of strategic change.