Why David Sometimes Wins: Leadership, Organization, and Strategy in the California Farm Worker Movement Contributor(s): Ganz, Marshall (Author) |
|
![]() |
ISBN: 0199757852 ISBN-13: 9780199757855 Publisher: Oxford University Press, USA OUR PRICE: $39.89 Product Type: Paperback - Other Formats Published: September 2010 |
Additional Information |
BISAC Categories: - Political Science | Labor & Industrial Relations - History | United States - State & Local - West (ak, Ca, Co, Hi, Id, Mt, Nv, Ut, Wy) - Business & Economics | Industries - Agribusiness |
Dewey: 331.881 |
LCCN: 2008027860 |
Physical Information: 0.9" H x 6.1" W x 9.1" (1.15 lbs) 368 pages |
Themes: - Chronological Period - 1960's - Geographic Orientation - California - Chronological Period - 20th Century - Cultural Region - Western U.S. - Cultural Region - West Coast |
Descriptions, Reviews, Etc. |
Publisher Description: Why David Sometimes Wins tells the story of Cesar Chavez and the United Farm Workers' groundbreaking victory, drawing important lessons from this dramatic tale. Since the 1900s, large-scale agricultural enterprises relied on migrant labor--a cheap, unorganized, and powerless workforce. In 1965, when some 800 Filipino grape workers began to strike under the aegis of the AFL-CIO, the UFW soon joined the action with 2,000 Mexican workers and turned the strike into a civil rights struggle. They engaged in civil disobedience, mobilized support from churches and students, boycotted growers, and transformed their struggle into La Causa, a farm workers' movement that eventually triumphed over the grape industry's Goliath. Why did they succeed? How can the powerless challenge the powerful successfully? Offering insight from a longtime movement organizer and scholar, Ganz illustrates how they had the ability and resourcefulness to devise good strategy and turn short-term advantages into long-term gains. Authoritative in scholarship and magisterial in scope, this book constitutes a seminal contribution to learning from the movement's struggles, set-backs, and successes. |