Mobilizing Inclusion: Transforming the Electorate Through Get-Out-The-Vote Campaigns Contributor(s): García Bedolla, Lisa (Author), Michelson, Melissa R. (Author) |
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ISBN: 0300166788 ISBN-13: 9780300166781 Publisher: Yale University Press OUR PRICE: $59.40 Product Type: Paperback Published: October 2012 |
Additional Information |
BISAC Categories: - Political Science | Political Process - Campaigns & Elections - Social Science | Research |
Dewey: 324.7 |
LCCN: 2012006640 |
Series: Yale ISPS |
Physical Information: 0.8" H x 6.1" W x 9.1" (1.01 lbs) 304 pages |
Descriptions, Reviews, Etc. |
Publisher Description: Which get-out-the-vote efforts actually succeed in ethnoracial communities--and why? Analyzing the results from hundreds of original experiments, the authors of this book offer a persuasive new theory to explain why some methods work while others don't. Exploring and comparing a wide variety of efforts targeting ethnoracial voters, Lisa Garc a Bedolla and Melissa R. Michelson present a new theoretical frame--the Social Cognition Model of voting, based on an individual's sense of civic identity--for understanding get-out-the-vote effectiveness. Their book will serve as a useful guide for political practitioners, for it offers concrete strategies to employ in developing future mobilization efforts. |