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The Theming of America: Dreams, Visions, and Commercial Spaces
Contributor(s): Gottdiener, Mark (Author)
ISBN: 0367296519     ISBN-13: 9780367296513
Publisher: Routledge
OUR PRICE:   $171.00  
Product Type: Hardcover - Other Formats
Published: September 2019
Qty:
Temporarily out of stock - Will ship within 2 to 5 weeks
Additional Information
BISAC Categories:
- Architecture
- Social Science | Sociology - General
Dewey: 720.47
Physical Information: 0.6" H x 6.1" W x 9.2" (0.85 lbs) 176 pages
Themes:
- Demographic Orientation - Urban
 
Descriptions, Reviews, Etc.
Publisher Description:
Mark Gottdiener explores the nature of social change as it has developed since the 1960s as reflected in the theming of America, from Graceland to Dollywood, from Las Vegas to Disney World, from the Mall of America to your local mall. Nowhere can modern Americans escape the profusion of recognizable symbols and signs attached to virtually every aspect of their culture constantly reminding them that they are on familiar and comforting grounds. Just come in, friend, and buy; make yourself at home, these symbols seem to say, thus tying media culture and the seduction of consumerism to the production of ingeniously designed symbolic spaces. This is the first book to explore the origins, nature, and future of themed spaces in our information-overloaded world. Gottdiener begins with a brief historical account of the shifting importance of themes in the construction of built space. He then evaluates the economic basis for the increasing reliance on symbols in the marketing of commercial enterprises and analyzes contemporary trends in themed restaurants, malls, airports, theme parks, museums, and war memorials. Final chapters are devoted to examining such critical issues as the disappearance of public space, the relation between themes and mass media industries, and the future of symbolic spaces.