| Rome, Inc.: The Rise and Fall of the First Multinational Corporation Contributor(s): Bing, Stanley (Author) |
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ISBN: 0393329453 ISBN-13: 9780393329452 Publisher: W. W. Norton & Company OUR PRICE: $19.00 Product Type: Paperback - Other Formats Published: February 2007 Annotation: Rome's rise and fall carry a moral that lingers to this day for the managers, employees, and students of any global enterprise. Bing--whose satirical business books are as savagely funny as they are insightful--mingles business parable and cautionary tale into an ingenious, often hilarious new telling of the story of the Roman Empire. |
| Additional Information |
| BISAC Categories: - History | Ancient - Rome - Business & Economics | Economic History - Business & Economics | Corporate & Business History - General |
| Dewey: 937.002 |
| Series: Enterprise |
| Physical Information: 0.57" H x 5.38" W x 8" (0.38 lbs) 214 pages |
| Themes: - Chronological Period - Ancient (To 499 A.D.) - Cultural Region - Italy |
| Descriptions, Reviews, Etc. |
| Publisher Description: A family business prospers through a series of brutal consolidations and rational growth. Then senseless internal conflicts lead to a long line of demented CEOs, monumental expansion, and foolish diversification--at a high cost in shattered lives. In the end, a series of reverse takeovers leaves the once-proud but now overextended and corrupt parent company at the mercy of less-civilized operations that previously cringed at the grandeur of the corporate brand. Enron? WorldCom? Try Rome, whose rise and fall carry a moral that lingers to this day for the managers, employees, and students of any global enterprise. Stanley Bing--whose satirical business books are as savagely funny as they are insightful--mingles business parable and cautionary tale into an ingenious, often hilarious new telling of the story of the Roman Empire. |
Contributor Bio(s): Bing, Stanley: - Stanley Bing is the author of four humorous and eminently useful books on business, most recently the best-selling Sun-Tzu Was a Sissy, and two novels. He lives in New York City and works for a gigantic multinational conglomerate. |