| The Chinese Tao of Business: The Logic of Successful Business Strategy Contributor(s): Haley, George T. (Author), Haley, Usha C. V. (Author), Tan, Chinhwee (Author) |
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ISBN: 0470820594 ISBN-13: 9780470820599 Publisher: Wiley OUR PRICE: $26.96 Product Type: Paperback - Other Formats Published: October 2004 Annotation: Commerce between the East and West is bound to increase. Western business people need to recognize the very different philosophies, values, and perceptions in China/Asia if they hope to build successful business relationships. This excellent book will start you on the road to enlightenment.- Philip Kotler, SC Johnson and Son Distinguished Professor of International Marketing, Kellogg School of Management, Northwestern University. A stellar road map into the Chinese business mind that should benefit both those studying the Chinese and those working with them.- Vijay Mahajan, John P. Harbin Centennial Char in Business, McCombs School of Business, University of Texas at Austin & Dean, Indian School of Business, Hyderabad, India. The Authors have been very successful in bringing in the cultural history of China and connecting it to Chinese business strategies and doing business in China. This book is a must read for businessmen who do business in China, for students in this area and for people who want to understand the way Chinese systems operate against a historical background.- Rob Westerhof, Chief Executive Officer. Philips North America (Previously, CEO, Philips East Asia). |
| Additional Information |
| BISAC Categories: - Business & Economics | Forecasting - Business & Economics | Strategic Planning - Business & Economics | Management - General |
| Dewey: 658.401 |
| Physical Information: 0.99" H x 6.02" W x 9.08" (1.14 lbs) 329 pages |
| Themes: - Cultural Region - Chinese |
| Descriptions, Reviews, Etc. |
| Publisher Description: How can managers discover, develop and implement successful business strategies for China and our global economy? Drawing on in-depth research with top executives of successful Chinese and Western companies, this book provides a road map for profitable business strategies in our interconnected economy. In the process, the authors describe and examine both Chinese and Western strategic management, their weaknesses and strengths. Starting with an analysis of the historical, cultural and legal antecedents of Chinese strategy, the authors identify potential for synergy and dominance between companies from Western, industrialized economies and Chinese companies. The book closes with recommendations on how the managements of non-Chinese companies, now pouring into China, can most effectively compete and interact with Chinese businesspersons and governments. The Chinese Tao of Business offers guidance to compete successfully against local companies and in foreign markets through:
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