| Fourth Generation R D Contributor(s): Miller (Author), Morris (Author) |
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ISBN: 0471240931 ISBN-13: 9780471240938 Publisher: John Wiley & Sons OUR PRICE: $172.90 Product Type: Hardcover - Other Formats Published: August 1999 Annotation: Praise for Fourth Generation R&D "A sweeping and insightful analysis of an architecture for innovation in the knowledge economy. Technologists, strategists, and organizational architects will all find this book worth reading, as will students of the modern organization." --John Seely Brown Chief Scientist, Xerox Corporation "The new realities of competition beg a new approach to innovation and R&D; Fourth Generation R&D answers that challenge. With lucid arguments and detailed case studies, Fourth Generation R&D sketches a powerful new paradigm for planning and managing innovation. Every manager concerned with innovation and its role as a strategic resource--that's to say, every manager--will profit from this new understanding." Lawrence Wilkinson President, Global Business Network "Fourth Generation R&D is a tour de force. Its sweep, depth, and use of graphics are all truly remarkable (not to mention its command of the literature on innovation). The distinctions it draws between continuous and discontinuous innovation--and between tacit and explicit knowledge--are fundamental." --John Yochelson President, The Council on Competitiveness |
| Additional Information |
| BISAC Categories: - Business & Economics | Corporate & Business History - General - Business & Economics | Development - Business Development - Business & Economics | Marketing - Research |
| Dewey: 658.57 |
| LCCN: 98-12030 |
| Physical Information: 1.23" H x 6.33" W x 9.34" (1.50 lbs) 368 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: Praise for Fourth Generation R&D A sweeping and insightfulanalysis of an architecture for innovation in the knowledgeeconomy. Technologists, strategists, and organizational architectswill all find this book worth reading, as will students of themodern organization. --John Seely Brown Chief Scientist, XeroxCorporation The new realities of competition beg a new approach toinnovation and R Fourth Generation R&D answers that challenge.With lucid arguments and detailed case studies, Fourth GenerationR&D sketches a powerful new paradigm for planning and managinginnovation. Every manager concerned with innovation and its role asa strategic resource--that's to say, every manager--will profitfrom this new understanding. Lawrence Wilkinson President, GlobalBusiness Network Fourth Generation R&D is a tour de force. Itssweep, depth, and use of graphics are all truly remarkable (not tomention its command of the literature on innovation). Thedistinctions it draws between continuous and discontinuousinnovation--and between tacit and explicit knowledge--arefundamental. --John Yochelson President, The Council onCompetitiveness |