| E-Commerce Contributor(s): Chan, Henry (Author), Lee, Raymond (Author), Dillon, Tharam (Author) |
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ISBN: 0471493031 ISBN-13: 9780471493037 Publisher: Wiley OUR PRICE: $87.07 Product Type: Paperback - Other Formats Published: December 2001 Annotation: Learning how to build useful e-commerce applications is challenging and exciting because it involves knowing a little about a lot of different computing technologies including networking, security, programming, human computer interface design and database design. This is a book that brings breadth in its coverage of technologies and discusses how to integrate them to achieve business aims. It covers the full range of relevant web technologies and protocols and it focuses particularly on techniques that are most suitable for e-commerce application building. "highly recommendable ...The major strength of the book is the fact that it is comprehensive, and that by following the code examples, readers will be able to actually see how e-commerce web sites can be put together." "the text clearly provides an extremely full and appropriate coverage of the issues. As such it has major market potential as a core text for both postgraduate and undergraduate e-commerce programmes." "a very comprehensive and up to date description of the use of the internet to buy and sell goods and services. It covers all the major types of e-commerce, Business to Business (B2B), Business to Consumer (B2C), Consumer to Business (C2B) and Consumer to Consumer (C2C)." "the technical content is excellent"
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| Additional Information |
| BISAC Categories: - Computers | Electronic Commerce (see Also Headings Under Business & Economics - E-comme - Business & Economics | Marketing - Multilevel - Computers | Networking - General |
| Dewey: 658.84 |
| LCCN: 2001055753 |
| Physical Information: 1.13" H x 7.32" W x 9.3" (2.01 lbs) 512 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: Dieses Buch besticht durch die ausführliche Behandlung von Schlüsseltechnologien und deren Integration zum Aufbau einer zuverlässig funktionierenden E-Commerce-Anwendung: Ein ideales Lehrbuch für das ständig wachsende Seminarangebot auf diesem Gebiet, das auch die technischen Aspekte des webbasierten E-Business erläutert! Das Potential von Mobile Agents, WAP, XML und Data-Mining-Techniken wird detailliert behandelt. Eine Fallstudie (VBS, Virtual Bookstore) lässt die technischen Ausführungen lebendig werden. Schrittweise aufgebaute Programmierübungen mit Lösungsvorschlägen werden auf dem zugehörigen Webserver zur Verfügung gestellt. |