Leadership and the Sexes: Using Gender Science toCreate Success in Business Contributor(s): Gurian, Michael (Author), Annis, Barbara (With) |
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ISBN: 078799703X ISBN-13: 9780787997038 Publisher: Jossey-Bass OUR PRICE: $25.16 Product Type: Hardcover - Other Formats Published: August 2008 Annotation: Weaves Michael Gurian's trademark use of brain science in gender studies together with real life examples of what is currently happening in business leadership. It provides new vision and useful practical applications, helping women and men in the workplace become more effective and fulfilled, and ultimately helping businesses and business leaders realize increased profits. Through examples and case studies from companies like Kodak, Nike, Nintendo, Home Depot, Proctor & Gamble, Avon, and Disney, the book shows readers how ignoring gender diversity actually impedes the true potential of any business. |
Additional Information |
BISAC Categories: - Business & Economics | Leadership |
Dewey: 658.409 |
LCCN: 2008009376 |
Series: J-B Us Non-Franchise Leadership |
Physical Information: 1.1" H x 6.3" W x 9.1" (1.05 lbs) 272 pages |
Descriptions, Reviews, Etc. |
Publisher Description: Michael Gurian's trademark use of brain science in gender studies together with real life examples of what is currently happening in business leadership make this an important resource for businesses and organizations. It provides new vision and useful practical applications, helping women and men in the workplace become more effective and fulfilled, and ultimately helping businesses and business leaders realize increased profits. Through examples and case studies from companies like Kodak, Nike, Nintendo, Home Depot, Proctor & Gamble, Avon, and Disney, the book shows readers how ignoring gender diversity actually impedes the true potential of any business. |