Limit this search to....

From Hegel to Madonna: Towards a General Economy of Commodity Fetishism
Contributor(s): Miklitsch, Robert (Author)
ISBN: 0791435407     ISBN-13: 9780791435403
Publisher: State University of New York Press
OUR PRICE:   $33.20  
Product Type: Paperback - Other Formats
Published: February 1998
Qty:
Temporarily out of stock - Will ship within 2 to 5 weeks
Annotation: Moves from the discourses of dialectical negation to cultural-populist affirmation -- that is, from Hegel to Madonna Studies -- in order to envision a mode of critique that can persuasively describe and explain the cultural contradictions of late capitalism.

From Hegel to Madonna presents a genealogical survey of the discourses of negation and affirmation associated with the work of Hegel, Adorno, Deleuze, and Guattari; then, rotating from the philosophical to the political-economic axis, turns to the problem of a general economy of "commodity-fetishism". Drawing on the work of Marx and Freud, Miklitsch mobilizes a new, renewed understanding of "commodity fetishism' -- what he calls the commodity-body-sign -- in order to examine received notions of consumption and commodification. The aim is to envision a dialectical mode of critique, at once critical and affirmative, that can account for the cultural contradictions of late capitalism. The author also analyzes the phenomenon of Madonna Studies, reading the interest in the pop star as a sign of the academic times, a symptomatic figure not only of cultural studies in all its celebratory, cultural-populist excess but of a critical discourse responsive to postmodern culture in all its politically complex mutability.

Additional Information
BISAC Categories:
- Social Science | Popular Culture
- Social Science | Sociology - General
- Philosophy | Mind & Body
Dewey: 306.09
LCCN: 97-32814
Series: Suny Series, Postmodern Culture
Physical Information: 0.55" H x 5.9" W x 8.97" (0.70 lbs) 224 pages
 
Descriptions, Reviews, Etc.
Publisher Description:
From Hegel to Madonna presents a genealogical survey of the discourses of negation and affirmation associated with the work of Hegel, Adorno, Deleuze, and Guattari; then, rotating from the philosophical to the political-economic axis, turns to the problem of a general economy of commodity-fetishism. Drawing on the work of Marx and Freud, Miklitsch mobilizes a new, renewed understanding of commodity fetishism--what he calls the commodity-body-sign--in order to examine received notions of consumption and commodification. The aim is to envision a dialectical mode of critique, at once critical and affirmative, that can account for the cultural contradictions of late capitalism. The author also analyzes the phenomenon of Madonna Studies, reading the interest in the pop star as a sign of the academic times, a symptomatic figure not only of cultural studies in all its celebratory, cultural-populist excess but of a critical discourse responsive to postmodern culture in all its politically complex mutability.