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Implementing Purchasing and Supply Chain Management: Best Practices in Market Research
Contributor(s): Nicosia, Nancy (Author)
ISBN: 0833039857     ISBN-13: 9780833039859
Publisher: RAND Corporation
OUR PRICE:   $19.00  
Product Type: Paperback
Published: March 2007
Qty:
Annotation: Provides background about market research and a summary of how-to guidance for U.S. Air Force commodity teams tasked with conducting market research in order to improve Air Force procurement by emulating commercial best practices.
Additional Information
BISAC Categories:
- Technology & Engineering | Military Science
- Business & Economics | Purchasing & Buying
- Business & Economics | Distribution
Dewey: 358.4
LCCN: 2006030994
Physical Information: 0.33" H x 8.68" W x 10.96" (0.85 lbs) 132 pages
 
Descriptions, Reviews, Etc.
Publisher Description:
The U.S. Air Force plans to improve procurement through the implementation of additional purchasing and supply chain management practices. This monograph begins with background information organized around the process for conducting market research and proceeds through the how-to steps for conducting this research. The authors highlight lessons learned from both a literature review and from interviews with personnel at leading commercial enterprises.