| A Manager's Guide to Newsletters: Communicating for Results Contributor(s): Abbott, Robert F. (Author) |
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ISBN: 0968328725 ISBN-13: 9780968328729 Publisher: Word Engines Press OUR PRICE: $26.96 Product Type: Paperback - Other Formats Published: January 2001 Annotation: How to start and manage a newsletter that influences the way readers think or act. A Manager's Guide to Newsletters: Communicating for Results is the first book about newsletters to focus on the managerial issues: planning, administration, and evaluation. |
| Additional Information |
| BISAC Categories: - Business & Economics | Business Communication - General - Social Science | Media Studies |
| Dewey: 070.175 |
| LCCN: 989109976 |
| Physical Information: 0.5" H x 8.26" W x 11.2" (1.15 lbs) 211 pages |