| Mindtap Management, 1 Term (6 Months) Printed Access Card for White/Bruton's the Management of Technology and Innovation: A Strategic Approach Contributor(s): White, Margaret (Author), Bruton, Garry D. (Author) |
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ISBN: 1305576888 ISBN-13: 9781305576889 Publisher: Cengage Learning OUR PRICE: $115.90 Product Type: Open Ebook Published: January 2016 |
| Additional Information |
| BISAC Categories: - Business & Economics | Management - General |
| Descriptions, Reviews, Etc. |
| Publisher Description: MindTap Management for White/Bruton's The Management of Technology and Innovation: A Strategic Approach, 3rd Edition helps you learn on your terms. INSTANT ACCESS IN YOUR POCKET. Take advantage of the MindTap Mobile App. Read or listen to textbooks and study with the aid of instructor notifications, flashcards, and practice quizzes. MINDTAP HELPS YOU CREATE YOUR OWN POTENTIAL. GEAR UP FOR ULTIMATE SUCCESS. Track your scores and stay motivated toward goals. Whether you have more work to do or are ahead of the curve, you�ll know where you need to focus your efforts. And the MindTap Green Dot will charge your confidence along the way. MINDTAP HELPS YOU OWN YOUR PROGRESS. MAKE THE TEXT YOURS. No one knows what works for you better than you. Highlight key text, add notes, and create custom flashcards. When it�s time to study, gather everything you�ve flagged into a guide you organize. |
Contributor Bio(s): Bruton, Garry D.: - Garry D. Bruton earned his B.A. from the University of Oklahoma, his M.B.A. from George Washington University, and his Ph.D. from Oklahoma State University. Professor Bruton has authored or co-authored more than 60 articles in leading academic journals, including the Academy of Management Journal, the Strategic Management Journal, the Journal of International Business Studies, and the Journal of Business Venturing. His principal research interests include entrepreneurship and emerging economies. Professor Bruton is the editor of Academy of Management Perspectives, serves on the editorial boards of five journals, and is president of the Asia Academy of Management.White, Margaret: - Margaret A. White earned her B.S. and M.B.A. from Sam Houston State University and her Ph.D. from Texas A&M University. Professor White is the co-author of more than 75 papers and articles and has been published in leading academic journals, such as the Academy of Management Review, the Academy of Management Journal, and the Strategic Management Journal. She has also served as ad hoc reviewer at the Academy of Management Journal, the Academy of Management Review, Administrative Science Quarterly, the Journal of Management, and the Strategic Management Journal, and she was index editor of the Academy of Management Journal. Her current research interests include organizational structure and innovation and strategic management of technology. Professor White is a member of the Academy of Management Association, the Strategic Management Society (where she was a board member for the Strategic Process Interest Group), and the Project Management Institute. |