| Storytelling in Organizations: From Theory to Empirical Research 2009 Edition Contributor(s): Loparo, Kenneth A. (Author) |
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ISBN: 1349311650 ISBN-13: 9781349311651 Publisher: Palgrave MacMillan OUR PRICE: $104.49 Product Type: Paperback - Other Formats Published: August 2009 |
| Additional Information |
| BISAC Categories: - Business & Economics | Organizational Behavior - Business & Economics | Management - General - Business & Economics | Strategic Planning |
| Dewey: 658.45 |
| Series: New Middle Ages |
| Physical Information: 0.48" H x 5.5" W x 8.5" (0.59 lbs) 210 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: Storytelling in organizations is a notion that encompasses both the stories that the organization produces and the ones told by its members. It provides both an in-depth treatment of the literature on narratives, stories and storytelling and an extensive empirical case from an American banking institution. |