| Net Benefit: Guaranteed Electronic Markets: The Ultimate Potential of Online Trade 1999 Edition Contributor(s): Rowan, W. (Author) |
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ISBN: 1349413569 ISBN-13: 9781349413560 Publisher: Palgrave MacMillan OUR PRICE: $52.24 Product Type: Paperback - Other Formats Published: January 1999 |
| Additional Information |
| BISAC Categories: - Business & Economics | Commerce - Business & Economics | International - Economics - Computers | Computer Science |
| Dewey: 380 |
| Series: MacMillan Business |
| Physical Information: 0.54" H x 5.5" W x 8.5" (0.66 lbs) 240 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: This book explores the possible creation and impact of electronic markets underpinned by government. How far could electronic trade go? The author outlines a world in which open online marketplaces are routinely used to trade everything from office space to bicycle rental between individuals. Each transaction would be guaranteed by the system, not the reputation of the seller. Anyone could enter the market as an equal. The author argues that the electronic marketplaces of the future will have widespread and fundamental economic and social consequences. For more information about Guaranteed Electronic Markets visit the Gems Website at www.gems.org.uk |