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In today's fast paced world all leaders and business people need a basic understanding of strategic sales and negotiation skills.

Here is a simply written and easy to understand book on the basics of sales and negotiation that can be read within a few hours, plus give you that much needed insight to close off the next deal.

SALES SECRETS:
9 Steps to successful sales.
Identify your target market & competitors.
Plan & future proof your business.
Learning about your customer's business.
Understanding the marketing process.
Preparing a sales presentation.
Face-to-face selling while listening.
Do the sell!
Feedback and focusing on the 2nd sale.
Follow-up regularly.

NEGOTIATION SKILLS:
The elements of negotiation.
The actual negotiation process.
General negotiation tips & ideas.