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Marketing Strategies For Small Business: Marketing Strategies For Small Business
Contributor(s): Colley, Allard (Author)
ISBN: 1484901428     ISBN-13: 9781484901427
Publisher: Createspace Independent Publishing Platform
OUR PRICE:   $26.55  
Product Type: Paperback
Published: May 2013
Qty:
Additional Information
BISAC Categories:
- Business & Economics | Marketing - General
Physical Information: 0.51" H x 5.51" W x 8.5" (0.64 lbs) 226 pages
 
Descriptions, Reviews, Etc.
Publisher Description:

If you are browsing the Amazon catalog for business books, I am going to guess that you want to grow your business. What is the one question that you want answered the most?

What keeps you awake at night, worrying?

"I need to find new customers fast."

"I need to stand out from my competitors."

"I need customers to break down my door and beg to buy from me."

Stop worrying - these are the questions Allard Colley helps you answer in Marketing Strategies For Small Business.

You don't need to pay a marketing expert thousands of dollars to tell you how to run your business. You already know more than anyone else about what you do; all you need is a helping hand to put that knowledge to work.

This book is that helping hand. What you will learn in Marketing Strategies For Small Business is:

  • How to add profits to your business by adding value. Some of these simple changes cost almost nothing but can bring huge profits.
  • Learn the secrets of how much your customers are willing to pay. Are you overcharging and losing out on business? Or are you undercharging and leaving money on the table instead of in your back pocket?
  • How to shape your brand and build fierce customer loyalty. These are the customers that line up outside your door before you open and literally beg to buy from you.
  • Learn the secrets of what makes a great ad. Ad agencies charge thousands for these few tips but you can do it for free.
  • How to tell if your website is working for you or losing sales. Treat your website just like an employee; if it is slacking off, fire it and get a new one

Want more? Okay, how about:

  • What are the golden rules of social media. Get this right and your audience will adore you. Get it wrong and they will loathe you and try to ruin your business just for the fun of it.
  • How to create a logo and slogan that customers won't be able to forget, even if they tried.
  • How to launch a new product and smash the competition.
  • What are the secrets to selling more without really trying.

Why should you read this book right now?

Because if you do what everyone else is doing, you will create a boring business. And boring businesses fail. Remember, four out of five new businesses don't make it past the first five years. If you want to succeed, and I mean really succeed and not just scrape by, then you have to be different. You have to stand out from your competition and create a business that gets attention.

These 33 marketing strategies will get attention from your customers and build up a power marketing arsenal that will blow away the competition.