Hospital Marketing & Management: A quick reference guide to learn various aspects of Hospital Management Contributor(s): Agarwal, Pradeep K. (Author) |
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ISBN: 1518849776 ISBN-13: 9781518849770 Publisher: Createspace Independent Publishing Platform OUR PRICE: $75.05 Product Type: Paperback Published: May 2014 |
Additional Information |
BISAC Categories: - Medical | Hospital Administration & Care |
Physical Information: 0.23" H x 5.98" W x 9.02" (0.35 lbs) 112 pages |
Descriptions, Reviews, Etc. |
Publisher Description: It is a quick reference guide to set and admin hospital and healthcare departments. The book gives a comprehensive insight to readers (physicians, clinical research investigators, healthcare students & faculty, working professionals in hospitals) about: - To develop the leadership skills and effectively manage various healthcare and hospital departments (HR, Finance, Marketing, IT ) - To successfully incorporate dimension of quality in every department of hospital - Proficiently manage and maintain the medical records - Various tactics to maintain the Public Relation (PR) with media and public - Approaches to manage the biomedical waste Gives in-depth coverage of five basic management functions - planning, organizing, staffing, leading, and controlling. - Application of Information Technology in healthcare organization to catalyze the efficiency and communication. |