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The Fairchild Dictionary of Retailing 2nd Edition
Contributor(s): Ostrow, Rona (Author)
ISBN: 1563673444     ISBN-13: 9781563673443
Publisher: Fairchild Books
OUR PRICE:   $34.65  
Product Type: Hardcover
Published: July 2008
Qty:
Additional Information
BISAC Categories:
- Business & Economics | Industries - Retailing
- Business & Economics | Reference - General
Dewey: 658.870
LCCN: 2007942718
Physical Information: 1.3" H x 8.7" W x 11.2" (2.95 lbs) 480 pages
 
Descriptions, Reviews, Etc.
Publisher Description:
This edition of The Fairchild Dictionary of Retailing clearly defines terms commonly used in all parts of the retail industry, from retail advertising to merchandising and displays. This comprehensive reference for students and faculty in all retailing and merchandising programs lists over 10,000 terms alphabetically with extensive cross-referencing. Global terms used in the retailing industry, including descriptions of retail market structures of countries around the world, are covered. This up-to-date reference book also includes important legislation related to the retail industry, government agencies, and merchandise marts, new terms related to the e-retailing business, extensive Internet resources, and a bibliography.