| Building Social Business: The New Kind of Capitalism That Serves Humanity's Most Pressing Needs Contributor(s): Yunus, Muhammad (Author) |
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ISBN: 1586489569 ISBN-13: 9781586489564 Publisher: PublicAffairs OUR PRICE: $16.19 Product Type: Paperback - Other Formats Published: May 2011 |
| Additional Information |
| BISAC Categories: - Business & Economics | Development - Business Development - Business & Economics | Free Enterprise & Capitalism - Business & Economics | Business Ethics |
| Dewey: 658.407 |
| LCCN: 2010002857 |
| Physical Information: 0.67" H x 5.56" W x 8.25" (0.57 lbs) 256 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: The Nobel Peace Prize winner and bestselling author shows how entrepreneurial spirit and business smarts can be harnessed to create sustainable businesses that can solve the world's biggest problems. Muhammad Yunus, the practical visionary who pioneered microcredit and, with his Grameen Bank, won the 2006 Nobel Peace Prize, has developed a new dimension for capitalism which he calls social business. The social business model has been adopted by corporations, entrepreneurs, and social activists across the globe. Its goal is to create self-supporting, viable commercial enterprises that generate economic growth as they produce goods and services to fulfill human needs. In Building Social Business, Yunus shows how social business can be put into practice and explains why it holds the potential to redeem the failed promise of free-market enterprise. |