From Program to Product: Turning Your Code Into a Saleable Product Contributor(s): Smolin, Rocky (Author) |
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ISBN: 1590599713 ISBN-13: 9781590599716 Publisher: Apress OUR PRICE: $26.99 Product Type: Paperback - Other Formats Published: March 2008 Annotation: Related Titles Eric Sink on the Business of Software Micro-ISV: From Vision to Reality |
Additional Information |
BISAC Categories: - Computers | Software Development & Engineering - General |
Dewey: 005 |
Series: Expert's Voice |
Physical Information: 0.56" H x 6.03" W x 9" (0.80 lbs) 201 pages |
Descriptions, Reviews, Etc. |
Publisher Description: Many would-be software entrepreneurs with expertise in many fields attempt to turn a homegrown application--one developed for use in their own business or profession--into a commercial product. Lack of knowledge, experience, or skills often prevents the idea from ever taking shape, let alone achieving its potential. Entering a new field to start a business leaves many developers unprepared and not even fully aware that it's something they know so little about. They will also often have a job that conflicts with the time commitment required to market the program well enough for it to become a complete success. Do you have an idea for a commercially viable software product or already have a product with the potential for dream financial rewards? Would-be software entrepreneurs must consult From Program to Product: Turning Your Code into a Saleable Product, written by software developer and entrepreneur Rocky Smolin, for an indispensable roadmap to creating a commercially successful software product. Smolin shares insights from his own experience and covers topics you may never anticipate but are vital to success, like pricing, documentation, licensing, and tracking customers. |