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Influence and Persuasion
Contributor(s): Review, Harvard Business (Author), Morgan, Nick (Author), Cialdini, Robert B. (Author)
ISBN: 1633694755     ISBN-13: 9781633694750
Publisher: Harvard Business Review Press
OUR PRICE:   $36.00  
Product Type: Hardcover
Published: December 2017
Qty:
Additional Information
BISAC Categories:
- Business & Economics | Leadership
- Psychology | Emotions
- Psychology | Industrial & Organizational Psychology
Dewey: 303.342
Series: HBR Emotional Intelligence
Physical Information: 0.5" H x 5" W x 8" (0.65 lbs) 160 pages
 
Descriptions, Reviews, Etc.
Publisher Description:

Changing hearts is an important part of changing minds. Research shows that appealing to human emotion can help you make your case and build your authority as a leader.

This book highlights that research and shows you how to act on it, presenting