| A Book of American Trade-Marks & Devices: An Illustration of Early Advertising Logos Contributor(s): Sinel, Joseph (Author) |
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ISBN: 163391268X ISBN-13: 9781633912687 Publisher: Westphalia Press OUR PRICE: $14.87 Product Type: Paperback Published: January 2016 |
| Additional Information |
| BISAC Categories: - Business & Economics | Advertising & Promotion |
| Physical Information: 0.15" H x 7" W x 10" (0.30 lbs) 70 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: The majority of American businesses fail, falling apart within the first few years of inception. Running a business is terribly difficult as the carnage reflected in A Book of American Trade-Marks illustrates, offering a graveyard tour of popular and powerful businesses nearly a century ago, an insight into past societal needs as well as tastes. The business logos selected here by Joseph Sinel run the gamut, but emphasize highly stylized logos. A Book of American Trade Marks is an invaluable resource for designers and historians alike, offering a review of Art Deco design in particular, as well as a valuable cache of businesses from the paper and automotive industries. This edition is dedicated to Attorney Larry Millstein, keen and learned observer of the world of copyright and patents. |