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Sport Business in Leading Economies
Contributor(s): Zhang, James J. (Editor), Huang, Haiyan (Editor), Nauright, John (Editor)
ISBN: 1787435644     ISBN-13: 9781787435643
Publisher: Emerald Publishing Limited
OUR PRICE:   $117.79  
Product Type: Hardcover - Other Formats
Published: December 2017
Qty:
Additional Information
BISAC Categories:
- Business & Economics | Economics - Comparative
- Business & Economics | Development - Economic Development
- Sports & Recreation
Dewey: 796.069
LCCN: 2017470489
Physical Information: 1.4" H x 6" W x 9.1" (2.00 lbs) 544 pages
 
Descriptions, Reviews, Etc.
Publisher Description:
From a renowned group of international scholars, this new work examines how leading economic countries use sport business, particularly individual sports events (such as the Olympics or FIFA Men's or Women's World Cup) as well as participant sport, in comprehensive plans toward driving and furthering economic development, raising brand awareness (country as a brand), transforming lagging communities, and enhancing travel and tourism in the country.
Comparative sport studies are fundamentally designed for cross-country and cross-cultural understanding, learning, and improvement. By recognizing the achievements, administrative procedures, and management practices of peer countries and using them as a mirror or referencing parameter, government agencies and sport organizations of a country may be able to identify areas that need improvements in their own administration and cultivate development and growth in the country's sport industry.
Exploring how China, Japan, South Korea, Russia, the UK, Germany, the US, Canada, Brazil, South Africa, and Australia have all used sport as a catalytic agent, each chapter delves into the country's sports industry by looking at: recent history and stages of the industry; current state including scope, magnitude, structure, governance, policies, facilities, and programs; developmental characteristics, strength, and highlights; contemporary challenges and issues; and trends of development and advancement.