Three Secrets of Green Business: Unlocking Competitive Advantage in a Low Carbon Economy Contributor(s): Kane, Gareth (Author) |
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ISBN: 1844078744 ISBN-13: 9781844078745 Publisher: Routledge OUR PRICE: $40.80 Product Type: Paperback - Other Formats Published: December 2009 |
Additional Information |
BISAC Categories: - Business & Economics | Development - Sustainable Development - Business & Economics | Green Business - Business & Economics | Education |
Dewey: 658.408 |
LCCN: 2009021283 |
Physical Information: 0.7" H x 6.6" W x 8.4" (0.80 lbs) 224 pages |
Descriptions, Reviews, Etc. |
Publisher Description: Business is coming under increasing pressure from government, customers and campaigning groups to improve its environmental performance. Soaring utility and compliance costs are hitting companies where it hurts - on their bottom line. But there is another way of looking at the green agenda - as an opportunity rather than a threat. Written by renowned green business expert Gareth Kane, this practical 'how-to' guide contains everything you need to know about making your business green and increasing profits. Key features include: ' The Three Secrets of Green Business Success. ' Preparing To Go Green - change management, indicators, communication and marketing. ' Small Steps - the easy actions that will cut waste of materials, water and energy and save you money. ' Huge Leaps - the really big changes that will make your business truly green by changing your processes, products and business models. ' Hundreds of handy hints and tips. ' Checklists and a brainstorming tool Packed with examples, this book provides a highly accessible, practical guide to those who want to introduce sustainability into their business or organization quickly and effectively. |