Welcome to the Age of Emotion: How to attract and connect with customers using video Contributor(s): Langdon, Michael (Author) |
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ISBN: 1925648788 ISBN-13: 9781925648782 Publisher: Michael Hanrahan Publishing OUR PRICE: $17.84 Product Type: Paperback Published: July 2018 * Not available - Not in print at this time * |
Additional Information |
BISAC Categories: - Business & Economics | Development - Business Development - Business & Economics | Marketing - General - Business & Economics | Customer Relations |
Physical Information: 0.34" H x 5.83" W x 8.27" (0.44 lbs) 160 pages |
Descriptions, Reviews, Etc. |
Publisher Description: Is your business struggling to make strong connections with people? Perhaps you're missing emotion in your communication strategy. Welcome to the Age of Emotion is a book for business owners and brand managers who want increased connectivity and engagement with their brand. It focuses on harnessing the emotive powers of video to target prospects and turn them into loyal customers and fans of your company. Michael Langdon will take you through everything you need to know, from lighting setups and camera angles to video strategies and which platforms to use. Welcome to the Age of Emotion will teach you: - the science behind emotion in business - DIY video basics to get you producing quality video content, even on your phone - the different types of videos you can produce - what types of videos will work best for your needs - how to measure the ROI of videos you produce - tactics and strategies to amplify your brand's story - how to connect with and keep new clients. Emotion is what drives business around the world, and there is no better way to harness emotion than through the power of video. |
Contributor Bio(s): Langdon, Michael: - Michael Langdon is an award-winning video producer and business owner who has more than 10 years experience producing videos. His videos have reached over 20 million people and have been featured in The Huffington Post and Mashable. A passionate storyteller, he now helps other business owners tell their compelling stories to boost their profits. He has helped many businesses generate more sales and attract clients using the power of video. |