Build Better Products: A Modern Approach to Building Successful User-Centered Products Contributor(s): Klein, Laura (Author) |
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ISBN: 1933820586 ISBN-13: 9781933820583 Publisher: Rosenfeld Media OUR PRICE: $52.24 Product Type: Paperback - Other Formats Published: November 2016 |
Additional Information |
BISAC Categories: - Computers | Web - Design - Computers | Digital Media - General - Business & Economics | Marketing - General |
Physical Information: 0.8" H x 5.9" W x 8.9" (1.10 lbs) 368 pages |
Descriptions, Reviews, Etc. |
Publisher Description: It's easier than ever to build a new product. But developing a great product that people actually want to buy and use is another story. Build Better Products is a hands-on, step-by-step guide that helps teams incorporate strategy, empathy, design, and analytics into their development process. You'll learn to develop products and features that improve your business's bottom line while dramatically improving customer experience. |