Anatomy of a Trend Contributor(s): Vejlgaard, Henrik (Author) |
|
ISBN: 1939235049 ISBN-13: 9781939235046 Publisher: Confetti Publishing Inc. OUR PRICE: $18.98 Product Type: Paperback - Other Formats Published: October 2012 |
Additional Information |
BISAC Categories: - Business & Economics | Consumer Behavior - General - Social Science | Anthropology - Cultural & Social |
Dewey: 306.091 |
Physical Information: 0.7" H x 5.9" W x 8.9" (0.90 lbs) 276 pages |
Descriptions, Reviews, Etc. |
Publisher Description: A fascinating look at the predictable patterns behind trends It is one of the most puzzling mysteries of modern culture: how do changes in style and taste come about? It's all part of the inner workings of trends. In Anatomy of a Trend, pioneering trend sociologist Henrik Vejlgaard reveals this startling truth: there are actually predictable patterns behind every trend. Vejlgaard builds a captivating body of evidence that proves anyone can recognize an emerging trend, evaluate it, and make predictions as it follows its course. Includes business cases and easy-to-follow trendspotting guidelines. |