| Evolutionary Innovations ' the Business of Biotechnoloy ' Revised Edition Contributor(s): McKelvey, Maureen D. (Author) |
|
 |
ISBN: 0198297246 ISBN-13: 9780198297246 Publisher: Oxford University Press, USA OUR PRICE: $62.70 Product Type: Paperback Published: May 2000 Annotation: This is a study of the commercial development of biotechnology that compares the initiatives, activities and organization of two firms--Genentech in the United States and Kabi in Sweden--as they brought knowledge to the market in the form of insulin and the human growth hormone. Writing from a broad evolutionary perspective, Maureen McKelvey's important study of one of the most modern science-based technologies will be of interest to all concerned with understanding the processes of innovation. |
| Additional Information |
| BISAC Categories: - Business & Economics | Industries - General - Science | Biotechnology - Business & Economics | Industrial Management |
| Dewey: 338.766 |
| LCCN: 99058420 |
| Lexile Measure: 1450 |
| Physical Information: 0.76" H x 6.2" W x 9.24" (1.00 lbs) 342 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: This is a study of the commercial development of biotechnology that compares the initiatives, activities and organization of two firms--Genentech in the United States and Kabi in Sweden--as they brought knowledge to the market in the form of insulin and the human growth hormone. Writing from a broad evolutionary perspective, Maureen McKelvey's important study of one of the most modern science-based technologies will be of interest to all concerned with understanding the processes of innovation. |