| Women's Sport and Spectacle: Gendered Television Coverage and the Olympic Games Contributor(s): Daddario, Gina (Author) |
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ISBN: 0275958566 ISBN-13: 9780275958565 Publisher: Praeger OUR PRICE: $74.25 Product Type: Hardcover - Other Formats Published: May 1998 Annotation: Historically, the mass media have marginalized women's sports by devoting more coverage to men's sports and trying to appeal to a male audience. This volume analyzes the mass media's portrayal of women's sports. The Olympic games are highlighted because they provide one of the few sports arenas where women's participation is heavily covered, promoted, and celebrated. The author suggests the media are recognizing the significance of female spectatorship and are attempting to respond to this growing audience by adopting some of the rhetorical and textual characteristics of soap opera and melodrama. |
| Additional Information |
| BISAC Categories: - Performing Arts | Film - History & Criticism - Sports & Recreation | History - Social Science | Gender Studies |
| Dewey: 302.234 |
| LCCN: 97038544 |
| Lexile Measure: 1450 |
| Physical Information: 0.7" H x 5.74" W x 8.58" (0.80 lbs) 184 pages |
| Themes: - Sex & Gender - Feminine |
| Descriptions, Reviews, Etc. |
| Publisher Description: Historically, the mass media have marginalized women's sports by devoting more coverage to men's sports and trying to appeal to a male audience. This volume analyzes the mass media's portrayal of women's sports. The Olympic Games are highlighted because they provide one of the few sports arenas where women's participation is heavily covered, promoted, and celebrated. The author suggests the media are recognizing the significance of female spectatorship and are attempting to respond to this growing audience by adopting some of the rhetorical and textual characteristics of soap opera and melodrama. |