| Coming to Our Senses: Affect and an Order of Things for Global Culture Contributor(s): Reber, Dierdra (Author) |
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ISBN: 0231170521 ISBN-13: 9780231170529 Publisher: Columbia University Press OUR PRICE: $64.35 Product Type: Hardcover Published: February 2016 |
| Additional Information |
| BISAC Categories: - Philosophy | Movements - Critical Theory - Philosophy | Movements - Deconstruction - Social Science | Media Studies |
| Dewey: 306 |
| LCCN: 2015017754 |
| Physical Information: 1" H x 6.1" W x 9.1" (1.35 lbs) 368 pages |
| Themes: - Cultural Region - Latin America |
| Descriptions, Reviews, Etc. |
| Publisher Description: Coming to Our Senses positions affect, or feeling, as our new cultural compass, ordering the parameters and possibilities of what can be known. From Facebook "likes" to Coca-Cola "loves," from "emotional intelligence" in business to "emotional contagion" in social media, affect has displaced reason as the primary catalyst of global culture. Through examples of feeling in the books, film, music, advertising, cultural criticism, and political discourse of the United States and Latin America, Reber shows how affect encourages the public to "reason" on the strength of sentiment alone. Well-being, represented by happiness and health, and ill-being, embodied by unhappiness and disease, form the two poles of our social judgment, whether in affirmation or critique. We must then reenvision contemporary politics as operating at the level of the feeling body, so we can better understand the physiological and epistemological conditions affirming our cultural status quo and contestatory strategies for emancipation. |