| Chrysler, Ford, Durant and Sloan: Founding Giants of the American Automotive Industry Contributor(s): Weiss, H. Eugene (Author) |
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ISBN: 0786416114 ISBN-13: 9780786416110 Publisher: McFarland and Company, Inc. OUR PRICE: $29.65 Product Type: Paperback Published: August 2003 Annotation: The American automobile industry has been called the favorite child of capitalism. Four decades of exceptional earnings allowed Henry Ford, William Durant and Alfred Sloan (both of General Motors), Walter Chrysler and their companies to make developments in production, design and marketing that have set the standard for consumer products and industrial firms. Four men, the subjects of this book, are primarily responsible for these concepts and for the formation of "the big three." New research lends important insight into the relationship of Walter Chrysler's business career to the careers of the other three. The first four parts detail the career histories and visions of each of the men. Part 5 discusses each man's commitment to and belief about the potential of the automobile market and the sheer luck that was such a factor for all of them. |
| Additional Information |
| BISAC Categories: - Transportation | Automotive - History - History | United States - General |
| Dewey: B |
| LCCN: 2003014391 |
| Physical Information: 0.47" H x 6.98" W x 10.2" (0.80 lbs) 188 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: The American automobile industry has been called the favorite child of capitalism. Four decades of exceptional earnings allowed Henry Ford, Walter Chrysler, William Durant and Alfred P. Sloan (both of General Motors), and their companies to make developments in production, design and marketing that have set the standard for consumer products and industrial firms. Four men are primarily responsible for these concepts and for the formation of the big three. New research lends important insight into the relationship of Walter Chrysler's business career to the careers of the other three automotive giants. This comparative study details the career histories and visions of each of the men, exploring their individual business methods, the innovations for which they were responsible, and their impacts on the industry. |