Microeconomics for Managers, 2nd Edition Contributor(s): Kreps, David M. (Author) |
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ISBN: 0691182698 ISBN-13: 9780691182698 Publisher: Princeton University Press OUR PRICE: $57.00 Product Type: Hardcover - Other Formats Published: January 2019 |
Additional Information |
BISAC Categories: - Business & Economics | Economics - Microeconomics - Business & Economics | Management - General - Business & Economics | Economics - Theory |
Dewey: 338.502 |
LCCN: 2018957922 |
Physical Information: 1.3" H x 7.2" W x 10.1" (2.30 lbs) 520 pages |
Descriptions, Reviews, Etc. |
Publisher Description: A thoroughly revised new edition of a leading textbook that equips MBA students with the powerful tools of economics This is a thoroughly revised and substantially streamlined new edition of a leading textbook that shows MBA students how understanding economics can help them make smarter and better-informed real-world management decisions. David Kreps, one of the world's most influential economists, has developed and refined Microeconomics for Managers over decades of teaching at Stanford's Graduate School of Business. Stressing game theory and strategic thinking and driven by in-depth, integrated case studies, the book shows future managers how economics can provide practical answers to critical business problems.
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